A gift set for Zurich that stays part of everyday life
The starting point
As an insurer, Zurich lives on long-term relationships. A gift to clients should show that attitude: high-quality, useful and responsible. What was needed was a set that suits the brand, treats the logo with restraint and can be shipped in larger numbers without any effort.
The solution
Three products that complement each other: a double-walled stainless steel water bottle with an engraved Zurich logo, a natural soap in a cardboard box and seed packets in kraft paper with a wildflower mix. The engraving is done in Switzerland, the packaging manages without plastic, and the logo sits on every piece discreetly enough that people like to show it.
The result
A set that stays in use at the office and at home: the bottle replaces PET bottles, the soap gets used, the seeds grow. Every piece is a reminder of Zurich without being intrusive, and it suits a brand that is built on permanence.
Zurich wanted to give clients something that does not disappear once it is unwrapped: no scatter items, but things people need every day. The result is a set of three products, each finished with the Zurich logo and each packed without plastic.
Twing delivered the selection, the samples, the finishing and the packaging from a single source, from the first design preview to the delivery of the finished sets.
Products in the gift set
3
Packaging in cardboard and paper
Plastic-free
Engraving of the water bottles
Switzerland
